2009 BBCRST Conference
(Binghamton, Buffalo, Cornell, Rochester, Syracuse and Toronto)

 

The Johnson Graduate School of Management at Cornell University will host the 2009 BBCRST Conference on Friday, April 24, 2009.

 

The event will start at 9:00AM with a Continental Breakfast in the Atrium of Sage Hall with Welcome Remarks by Dean Mark Nelson at 10:15AM.  The Conference presentations will be held in room B09 (basement level) with breaks, lunch, and closing reception to be held in the Atrium. 

 

The following is a preliminary schedule of the day’s events.

 

Preliminary Schedule

 

9:00-10:15AM

BREAKFAST

10:15-10:30AM

WELCOME—Mark Nelson, Associate Dean for Academic Affairs

10:30-11:15AM

Presentation by Mitch Lovett, University of Rochester
The Seeds of Negativity

11:15-12:00PM

Presentation by Ashwin Malshe, University of Binghamton
Impact of Advertising on Liquidity Risk

12:00-12:45PM

LUNCH

12:45-1:30PM

Presentation by Dinesh Gauri, Syracuse University
Do Loss Leader Promotions Impact Store Profits?: An Empirical Investigation for Grocery Industry

1:30-2:15PM

Presentation by Claire Tsai, University of Toronto
On the Psychology of Confidence – The Effects of Fluency and Construal Level on Confidence Judgments

2:15-2:45PM

BREAK

2:45-3:30PM

Presentation by Sri Devi Duvvuri, SUNY Buffalo
A SKU-Level Model of Multiple Item Choice

3:30-4:15PM

Presentation by Manoj Thomas, Cornell University
The Price Precision Effect: Evidence from Laboratory and Market Data

4:15−4:20PM

CONCLUDING COMMENTS

4:15-5:15PM

RECEPTION

LODGING
If you would like to spend some time in Ithaca after the conclusion of the Conference, there are a number of lodging options in the area: 
Statler Hotel (directly across the street from Sage Hall), Hilton Hotel and Conference Center downtown, very nice, and with a free (10 minute) shuttle to the campus and Sage Hall or you can go online to http://www.visitithaca.com for some B&B options as well as area activities and restaurants.