Keynote Speakers: TBA
The Panels
Healthcare Reform: Planning Under Uncertainty
This panel will explore what outcomes members of the industry are expecting. Panelists will describe the strategies their companies are implementing now to plan for the approaching changes in the healthcare industry in the United States.
The Changing Landscape of Biopharma & Medical Device Marketing
Increasing restrictions have been placed on the industry with the passing of new guidelines on the relationships between physicians and marketing and sales organizations. This panel will describe how the industry is adapting to these changes, the impact of the new guidelines, and what new strategies marketers are embracing.
Agenda
| Thursday, October 29th | |
| TIME | EVENT |
| 7:00pm-8:00pm | Symposium Reception, Statler Hotel |
| 8:00pm-9:00pm | Symposium Dinner, Statler Hotel |
| Friday, October 30th | |
| TIME | EVENT |
| 7:50am-8:20am | Registration and Breakfast, Sage Atrium |
| 8:20am-8:30am | Welcome and Dean's Address |
| 8:30am-9:00am | Keynote Speaker - Introducing Healthcare Reform Topic |
| 9:00am-10:15am | Panel I: Healthcare Reform: Planning Under Uncertainty |
| 10:15am-10:45am | Break and Refreshments |
| 10:45am-11:15am | Keynote Speaker - Introducing Marketing Challenges |
| 11:15am-12:30pm | Panel II: The Changing Marketing Landscape |
| 12:30pm-12:40pm | Closing Remarks |
| 12:40pm-2:00pm | Closing Luncheon |
Corporate Sponsor Opportunity
The success of this symposium is largely dependent upon the Johnson School Corporate Partners, who provide financial support for the event. The participating corporate partners gain a high level of visibility among members of the student body who are most interested in careers in the health care industry.
Register Now!
Registration for non-club members is $5 up until the day of the event or $8 at the door. HBC members attend for free - but you must still register!
Funded by the GPSAFC and Open to the Graduate Community.
Contact Info
For questions or inquiries regarding the symposium, please contact Abby Rothwell, VP of Symposium or Rachel Ryznal, President.
If you are NOT a member of the HBC, please follow the registration link above and pay the $5 entry fee at the end. You will be re-directed to a secure PayPal site where you can pay using your preferred credit payment method (no paypal account is required).
The first 30 people registered will be entered in a drawing to have dinner with the speakers at the Statler the night before the symposium!
Email Abby Rothwell with any questions.